You've spent decades being everyone's everything.
It's time to remember who YOU are.
You didn’t lose yourself overnight
And you won’t find yourself in a bubble bath.
I support high-achieving women in midlife to reconnect with their true identity.
Move beyond roles, expectations, and emotional burnout.
Use neuroscience to rewire old patterns and rebuild inner strength.
Experience a framework designed for real transformation— not surface-level fixes.
Work with someone who has walked this path and emerged stronger.
Create a life that feels aligned, purposeful, and deeply yours.
As featured on
You Did Everything ‘Right’
You married. You raised the kids. You built the career. You showed up for everyone
who needed you. You checked every box society told you mattered.
But somewhere along the way, you disappeared.
Now you’re standing in a life that looks successful from the outside
but inside, you’re asking questions that terrify you:
“Who am I without these roles?”
“What do I actually want?”
“Is this really all there is?”
Maybe you’re navigating divorce, realizing you’ve been someone’s wife for so long you forgot to be YOU. Maybe the kids are grown, and the quiet of the empty nest is forcing you to confront who you’ve become.
Or maybe you’re simply waking up at 45 or 50 thinking,
“When did I lose myself?”
Here’s what I want you to know:
This isn’t a midlife crisis. This is a midlife awakening.
And you don't need more self-care tips, vision boards, or bubble bath advice.
You need to redefine your identity at the deepest level. You need neuroscience-backed tools. You need a proven methodology. And you need a guide who's actually lived this transformation—not just studied it.
That's where I come in.
— MY APPROACH
I don't teach transformation from theory. I teach it from the trenches.
I'm Amy Morgan
Certified Transformational Coach and #1 Senior Strategist on Tony Robbins & Dean Graziosi's team at Mastermind.com.
But here's what makes me different:
I've been exactly where you are.
I was the stay-at-home mom who completely lost herself in marriage and motherhood.
The woman who couldn't name her own favorite color because she'd spent decades putting everyone else first. The wife in an emotionally toxic marriage who didn't even realize she'd disappeared.
When my marriage ended, I was a solo parent of three with zero income and everyone telling me "You can't do this."
They were wrong.
I didn't just survive, I reclaimed my entire life.
I rebuilt my identity from the ground up, became certified in transformational coaching, earned my place on Tony Robbins & Dean Graziosi's team, and built a multiple six-figure business—all while solo parenting three kids.
My Secret
I treated my identity transformation like the serious work it is. I used neuroscience. I addressed my nervous system. I stopped trying to "find myself" and started systematically reinventing who I believed I was. And now? I teach other women the exact process I used.
Because if I could reclaim my entire life with three kids depending on me and zero income—you can absolutely transform yours.
— MY PROGRAMS
Work With Me
Whether you're just beginning to question who you are or you're ready for complete transformation, I have a path for you.
REWIRE: The Foundations
The essential starting point for women ready to reconnect with themselves.
What It Is:
A self-paced program that introduces you to the neuroscience of identity rewiring and gives you foundational tools to start the reconnection process.
Perfect For:
Women who are just beginning to realize they've lost themselves and need accessible, proven tools to start the journey back.
- Buy Now for $147 - Actual Price: $197
REWIRE: FOR MORE
The complete 8-week group coaching program for women ready to fully reclaim their identity and redesign their life.
What It Is:
A transformational group experience that takes you through The R.E.W.I.R.E. Blueprint™—my proprietary methodology that combines neuroscience, nervous system work, and identity reconstruction.
Perfect For:
Women who are done with surface-level changes and ready to do the deep work that creates lasting transformation.
What You'll Walk Away With:
- Crystal-clear sense of who YOU are (beyond your roles)
-The ability to make confident decisions without seeking validation
-Boundaries that protect your energy without guilt
- A life vision that's actually YOURS—not inherited or expected
- The nervous system regulation to sustain your transformation
- Starting at $1,111 (Founding member rate)
VIP Intensive Coaching
Private, high-touch support for women who want rapid transformation with personalized guidance.
What It Is:
Work directly with me in an intimate 1:1 setting where we address your specific identity blocks, rewire your patterns, and design your next chapter with precision.
Perfect For:
High-achieving women who need customized support, deeper privacy, and accelerated results
What's Included:
- Private coaching sessions tailored to your unique situation
- Direct access to me between sessions
- Personalized rewiring protocols
- Strategic life design mapping
- Ongoing support and accountability
- Custom Pricing (Based on scope and timeline)
Corporate Workshops & Keynotes
Transform your organization's culture by addressing the hidden epidemic of identity loss in high-performing leaders.
What It Is:
Customized workshops, keynotes, and leadership training that bring neuroscience-backed identity transformation work into corporate and organizational settings.
Perfect For:
Organizations committed to supporting their leaders, preventing burnout, and creating cultures where high-achievers can thrive without losing themselves.
Popular Topics:
-"Leading While Whole: Identity Preservation for High-Performing Leaders"
-"From Role Exhaustion to Authentic Leadership"
- "The Neuroscience of Sustainable Success"
- "Preventing Identity Loss at Every Level of Leadership"
- "Redefining Success: Beyond the Performance Trap"
Formats Available:
-Keynote presentations (45-90 minutes)
- Half-day leadership workshops
- Full-day transformational intensives
- Multi-session leadership series
- Executive team retreats
- Custom Pricing (based on format, duration, and audience size)
Still Undecided?
Not sure which path is right? Lets’s talk
— TESTIMONIALS
What women are saying
— CERTIFICATIONS
World-Class Training. Real-Life Experience
My approach combines elite-level methodology with lived transformation. I don't just teach what I learned—I teach what I've lived.
Professional Training
Certified Transformational Coach, Health Coach Institute
#1 Senior Strategist, Mastermind.com (Tony Robbins & Dean Graziosi)
5+ years coaching experience
Thousands of clients supported in transformation
Specialized in Midlife Female Identity transformation
Recognition
2023 US Insider: Top 10 Coach
2021 Yahoo Finance: Top 10 Coach
What makes me Different
Built six-figure business as solo mom of three
Transformed from stay-at-home mom to entrepreneur
I teach what I've lived—not just studied
Personally navigated divorce, identity rebuilding,
Elite training meets real-world proof.
That's the combination that creates lasting transformation.
— FREE TRAINING
The Identity Reset Method
Discover the 3-step neuroscience-backed process I used to go from "I don't know who I am anymore" to building a multiple six-figure life I actually love—while solo parenting three kids.
In this free training, you'll learn:
Why traditional advice about "finding yourself" keeps you stuck (and what actually works)
The neuroscience behind identity loss—and how to rewire it
The exact 3-part framework that helped me (and my clients) rebuild from complete disconnection to unshakeable clarity
How to start reconnecting with yourself TODAY—even if you have no idea where to begin
This is the training I wish I had when I was standing in my closet wondering who I'd become.
Let me give you the roadmap I had to create for myself.
— ABOUT AMY
I’ve been where you are
Six years ago, I was a stay-at-home mom who'd completely lost herself.
I couldn't tell you my favorite color. I didn't know what I wanted for dinner, let alone what I wanted for my life. I'd spent so many years being "wife" and "mom" that I'd forgotten to be ME.
My marriage was emotionally toxic. My identity was non-existent. And when everything fell apart, I faced the terrifying reality of being a solo parent to three children with zero income and everyone saying
"You can't do this."
But I didn't just survive. I rewired everything.
Ready to Start Your Rewire?
Whether you have questions about my programs or you're ready to begin your transformation, I'd love to hear from you.
Connect with me
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